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Free

Updated : Monday 21 June 2010

The term "free", as in “free software”, is a software programme that can be used, modified, copied and shared without payment. By contrast, you pay to use “proprietary” software, and you certainly do not have the right to modify or enhance it, as its "source code" (effectively, its DNA) is highly protected. You can’t for instance, enhance the source code of Word or Photoshop.

By extension, the term “free” covers not just software but all kinds of tools and works freely available on the internet, such as images, photos, texts, music and applications.

Most of what is on the internet is of course not “free”. You can access content online, but at least in theory, it is usually subject to copyright. Its creator is entitled to claim royalties, unless he or she has waived this right and “freed” it.

However – and here’s where it gets confusing – there’s also “freeware”, which is not the same as free software. Many of the tools and products that are available for no charge are not “free” at all, in the sense that you cannot access the source code: think of Desktop, Android, SketchUp, Flash Player or Deezer. Not to mention Facebook or YouTube, which appropriate the rights to the content you put online with them and use it to sell advertising space and in user profiling. What they are doing is acquiring your copyright – with your consent, of course, though it’s doubtful whether many Facebook users actually read the small print that points this out. And, once they have done that, they can use whatever you publish on their network, including your profile and photos, to generate revenue.

The picture becomes even more complicated when you discover that there is really no black-and-white distinction between “free” and “not free”, but a grey area in between. There are intermediate levels of “freeness” between a totally free work and one that is copyright protected. Certain photos, for instance, can be “freely” used provided the use is personal and not commercial. The conditions depend on the type of software licence. The most “free” is the commonly used General Public Licence, or "GPL". There’s also the "Creative Commons" licence (a term we’ll be adding to Mynetwords in the near future) which typically requires you to acknowledge the author in any copying and distribution, and may impose other conditions chosen by the author.

It is tempting to view the proponents of “free” software as heroes, the Mother Teresas of the internet. The reality is rather different. The underlying principle for offering something free of charge is not a charitable one, but more of a new economic model. True, the average user can have the benefit of the work or the software without paying, but there still has to be something in it for the author. By making software available free of charge, its creator is aiming to win credibility and visibility for it, and ultimately to establish it as the market standard. Having achieved that, they can go on to offer other products and services, for which they will charge. That is the reasoning behind the decision of some software producers to “free” a product they have designed for a particular customer.

Everyone, in fact, is getting into free software, which explains why the model has really taken off. It has allowed several software programmes to capture the market and achieve high levels of performance, thanks to the community of geeks and other computer wizards who have improved the source code, free of charge. It won’t be long before the tax authorities start taking an interest in the work they do – it could become a form of tax evasion!

The exploitation of web-based content is no simple matter. When you select an image on Google Images, it is worth clicking on "date, usage rights” etc. to check the terms on which it can be used. If there is no mention of rights in the photo at the bottom of the page with the image, this does not, contrary to what you might think, mean that its use is free of restrictions. If you use it to illustrate a post on your blog, you could find yourself accused of piracy.

So, the mere fact of using an image available on Google Images could be enough to put you on the wrong side of the law – that’s the first piece of bad news. The second is that, now that Mynetwords has officially brought you up to speed on internet copyright, you can no longer plead ignorance if someone catches you pirating photos.

Hence the rush for copyright-free content on the internet. Such software programmes and applications are marked "GPL2” or “GPL3”, and cultural and artistic content such as photos, videos and music will bear the words "Public domain", "Copyleft", "Free Art" or — subject to certain conditions like having to acknowledge the author — "Creative Commons".

You can make your life easier, and avoid having to discover what kind of licence applies to each photo you find, for instance, by restricting your searching to websites that show only copyright-free content, such as Wikimedia Commons. The conditions of use of these images are clearly shown on the page of description that accompanies them.

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